About

the story behind the brand

About Us

Our Store – Celebrating Eleven Years

Hollingsworth Jewelers Gallery opened its doors at 5 Petaluma Boulevard North on July 27, 2004. This location in Downtown Petaluma has been a jewelry store since 1975. Mike and Tammy Hollingsworth, local owners remodeled and updated the store and merchandise to reflect the revitalization of Downtown Petaluma, while keeping the tradition of a friendly hometown jewelry store.

Mike Hollingsworth has been in the jewelry business since 1980 working as sales representative for various jewelry designers and manufactures. Tammy Hollingsworth has a bachelor of fine arts degree in design and has worked as a commercial interior designer.

In 1995 Mike and Tammy started a jewelry wholesale business importing the Isabel Collection, handmade gold and platinum earrings from Spain for distribution to fine jewelry stores across the United States.

Hollingsworth Jewelers Gallery has been on the web since 2007 and opened its online store in 2011. You can enjoy viewing the jewelry sold in the store from the comfort of your home or visit the store to see the full array of the jewelry in person! Our goal at Hollingsworth Jewelers Gallery is to provide well-designed and quality jewelry in a wide range of price categories

Voted Best Jewelry Store in Petaluma

Best of Petaluma - People's Choice AwardsWe strive to be the best jewelry store in Petaluma and many of our customers believe we are. Hollingsworth Jewelers Gallery was voted the People’s Choice Award for Best Jewelry Store in Petaluma again in 2015. That’s eight years in a row, from 2008 to the present. across the United States.

Hollingsworth Jewelers Gallery has been on the web since 2007 and opened its online store in 2011. You can enjoy viewing the jewelry sold in the store from the comfort of your home or visit the store to see the full array of the jewelry in person! Our goal at Hollingsworth Jewelers Gallery is to provide well-designed and quality jewelry in a wide range of price categories.

Voted Best In Sonoma County

The Bohemian awarded Hollingsworth Jewelers Gallery their Best Jewelry Store in Sonoma County this year. Read the article at The Bohemian.

Meet Buhler - Our Warm-hearted Greeter

Buhler is our yellow Labrador, born December 28, 2008. We call him “Buhler the Jeweler.” He’s become quite a celebrity dog in Petaluma.

Here’s a question we often hear. Do you know the answer? How did Buhler (the Jeweler) get his name?

  • 1) He’s named after Ferris’ Day Off
  • 2) Mike and Tammy didn’t know how to spell “bully”
  • 3) He’s named after a town in Kansas
  • 4) He’s named after his favorite tobacco company
  • 5) He’s named after Mike’s favorite farm machinery company

The Answer: 3) Buhler was named after the town in Kansas where Mike and Tammy went to high school. They dated for a short time, but went separate ways. Years later, they ran into each other in Seattle and began dating. The picture above shows the two six years after they married.

More About Buhler The Jeweler

Fortunately, the store doesn’t rely on Buhler for security. His temperament is better suited for greeting people and entertaining children. Buhler never met a customer he didn’t like, especially when they bring affectionate strokes or dog treats.

You might find Buhler walking his owners along Petaluma Boulevard or in Walnut Park. Buhler’s workday starts winding down in the afternoon, when you’ll find him napping in his special corner. Buhler was recently featured in the local paper, the Petaluma Argus-Courier and its website, Petaluma 360. You can read the article about our celebrity dog here: Cold Noses and Warm Greetings.

Besides serving as greeter and dog about town, Buhler puts his modeling skills to work in advertisements and video commercials for the store. You’ll find some of his favorites in the gallery below.

Like any canine celebrity, Buhler enjoys dishing out wisdom to his fans on Facebook. Buhler will gladly accept your Friend Request. Buhler’s Facebook Page